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Miami University recruiting in California

The school is utilizing a regional recruiter to grow its presence in the West, and participate in high profile recruiting events.

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By By Oriana Pawlyk, Contributing Writer Updated 1:47 AM Monday, January 25, 2010

OXFORD — Miami University is working on recruiting more students from the Western regions of the United States, primarily California.

Miami predicts fewer high school graduates from the university’s primary out-of-state markets, like Illinois, Michigan and Pennsylvania, said Laurie Koehler, director of admissions.

But, there is great potential for the university to continue accepting students from out of state with the growth of applicants from California.

“Over the past couple of years, Miami has tried to grow its presence in California by investing in some creative Web marketing, enhancing name buys, increasing communications sequences and participating in some high profile recruitment events such as the Bay Area Case Studies and the Los Angeles Renegade Case Studies programs,” Koehler said.

Koehler said Miami University is working on a new professional admission recruitment position, based in California.

Miami is not the only university to utilize the opportunity of having a regional recruiter in the West.

In fact, more than 100 colleges and universities have already created West Coast-based recruitment positions to boost applications.

“The regional recruiter will have the advantage of a strong physical presence in the region, and will thus be able to participate in not only college fairs, but also high school visits, panels, evening receptions for students and families and admission case studies programs,” Koehler said.

The regional recruiter also will be able to have stronger relationships with high school counselors, community-based organization leaders, community college counselors and Miami alumni.

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Hank-
I am guessing our views of "recruiting" are different. I am the mother of a local high school senior who is number 8 in his class of over 500. ACT score of 29 and SAT score of over 1370. Miami has not offered her one dime of tuition assistance. Her out of state choices have offered her so much that it will be cheaper to send her out of state (including transportation fees) than it would be to send her to Miami.
That is my view of recruiting.
Have a nice day!

Hamiltonian
7:18 AM, 1/26/2010

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To Hamiltonian: They recruit plently of local kids, why don't you look at the stats on the registrars page before you spout. Most local kids start at the regional campuses and then transfer to save money.

Hank
3:17 PM, 1/25/2010

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Miami Oxford wants to attract only a certain group of students. They do not work with area students and have no desire to assist our students. My daughter was in teacher's academy and carried a 3.5 and was denied admission to Miami Oxford due to a poor ACT score. Miami Hamilton however, has been wonderful. She can go to Miami Oxford next year but we have decided to keep her in Hamilton. It is very sad that for most students, they will not be viewed as "miami oxford" material.

HHS Mom
2:18 PM, 1/25/2010

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It's nice to see that Miami is recruiting out of state students. More tuition money for them.
Too bad they don't recruit local students.

Hamiltonian
11:19 AM, 1/25/2010

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I remember while attending Miami back in the seventies during a Christmas break I visited California for the first time discovering if you were a California resident at least six months that state offered free undergraduate tuition for state colleges and universities. I immediately applied for a California drivers license using a friends address !

Bobby
2:03 AM, 1/25/2010

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